| Company | AOL Search was launched in 1999. Search results were originally generated through Netscape's Open Directory Project, but AOL has since partnered with Google for results. AOL's In Your Area local search is in its preview stages and is available on the AOL Search homepage, however, AOL CityGuide offers users localized content. In early 2005, AOL announced new search capabilties to enhance its search features and search results, including clustering licensed from Vivisimo, Smartbox technology, and AOL Snapshots.
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| Partners | YELLOWPAGES.COM provides listings to AOL.
Google provides search results for AOL Web Search and sponsored listings on AOL YellowPages.Switchboard.com offers technical resources and support for AOL YellowPages.Ingenio pay-per-call is offered to AOL advertisers.InfoUSA provides base data to AOL.Citysearch provides its local content, including editorial reviews, user reviews, merchant videos, photos and offers to AOL.
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| Advertising | Businesses wishing to advertise on AOL Search must list with Google. AOL YellowPages has its own advertising options, which include:
Enhanced Listing: Includes Web site link, category inclusion and viewing within 25 miles of business address.
Featured Listing: Premium placement listing in AOL YellowPages that includes Web site link, logo, graphic and additional lines of text.
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| Mobile | AOL® Mobile Search (http://wap.aol.com): Provides local search results from Moviefone, MapQuest and AOL® CityGuide, among others. Users can quickly find local business listings, maps and directions and weather forecasts.
AOL® Shopping Mobile: AOL Shopping Mobile allows consumers to search more than 10 million products from 10,000+ stores while on the go. AOL Shopping Mobile allows users to compare prices, find nearby retailers and click-to-call to find out whether a product is in stock.
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| Headquarters | New York, N.Y. |
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| Timeline |
| 2008 |
AOL opens its doors to is new headquarters in New York City.
AOL announces partnership with Citysearch.
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| 2007 |
AOL acquires Third Screen Media.
AOL partners with PointRoll, a provider of rich media services for online advertisers.
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| 2006 |
AOL officially changes its name to AOL from America Online.
Google acquires a 5 percent stake in AOL.
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| 2005 |
AOL launches a mobile search service in beta.
YellowPages.com begins to provide lisitngs to AOL.
AOL launches Local Search Product.
AOL enhances its search with clustering licensed from Vivisimo, Smartbox technology and AOL Snapshots.
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| 2003 |
Google's sponsored links are added to AOL Yellow Pages.
AOL Yellow Pages listings become available via America Online's Instant Messenger.
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| 2002 |
Google begins providing AOL Search with results.
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| 1999 |
AOL launches AOL Search, powered by Open Directory Project.
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| 1995 |
America Online, Inc. is founded.
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| Last Update: 09/10/08 |
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